our
SERVICES

trend
research

We prepare a detailed report on the main players in international retail. It includes qualitative studies and monitoring of trend evolution. We offer trend tracking reports and customized analyses for each brand/client. tendências. Oferecemos relatórios de acompanhamento das tendências de moda e análises personalizadas para cada marca/cliente.

We conduct in-depth research on macro consumer and fashion trends. Reports that analyze consumer behavior, runway shows, social media/street style, fairs, art exhibitions, and festivals. We monitor the main fashion and lifestyle communication channels, providing specific reports tailored to the needs of each brand and client.

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design &
creation

We continuously research to identify trends in new textures, technological advances in materials, and innovations in printing techniques. We visit international fairs, such as Premiere Vision and Texworld, acquiring samples of new material references and evaluating the main fabrics of the season.

We work closely with your fashion team to develop the collection concept, defining themes, color palettes, and seasonal fabrics/prints. We provide continuous support and updates on the main trends of the season, in addition to creating mood boards inspired by fashion trends and customized capsule collections for each brand or client.

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customized
consulting

We conduct a study and redesign of the product development calendar, considering market demand and aligning the timings and collection strategies with the client's needs. We develop strategic guidelines to transform brand perception in the market, creating a value proposition that aligns properly with the target audience.

We collaborate for strategic brand repositioning, grounded in a value proposition with a positive impact. We seek to create a transformation ecosystem to promote sustainable impact in collections. Our research includes insights on the behavior of conscious consumers and an analysis of sustainable collections from major international players.

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fast
research

We create an organized archive of photos categorized by products and trends, documenting in real-time what is being sold in the European market, meeting specific client demands.

We carry out the purchase and shipment of samples according to the client's development needs, focusing on new patterns, textures, colors, and details. We maintain ongoing monitoring of seasonal trend evolution in alignment with each brand's profile.

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brand &
image strategy

*In collaboration with Inside Studio

We develop brand guidelines and 360° strategies for the main digital channels. We build the brand personality, with a clear definition of how the brand communicates with consumers, redefining its reason for being and establishing its essence. We create specific strategies for each digital channel of the company, including the website, Instagram, YouTube, Pinterest, LinkedIn, TikTok, among others. We develop creative concepts tailored to each platform and formulate a plan to strengthen the business's online and offline presence.

We guide the development of brand narratives, visual concepts, aesthetic elements, setting, and model acting. We plan ideas and content schedules suitable for each social network. We enhance the proposed concepts through styling, with pieces and accessories that elevate the brand's aesthetic image. We develop projects focused on increasing digital relevance, aligned with business objectives. We create a style guide that prioritizes consistency and excellence in execution.

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Our mission is to inspire and collaborate with your fashion business, through a genuine vision towards ethical and sustainable fashion.

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